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AI’s Positive Impact on Workforce Value and Job Creation: Insights from PwC’s Latest Report

June 6, 2025

Artificial intelligence isn’t stealing jobs—it’s making work more rewarding. PwC’s 2025 Global AI Jobs Barometer reveals that rather than reducing opportunities or cutting wages, AI is creating roles and adding value to human efforts. Joe Atkinson, PwC’s Global Chief AI Officer, highlights that tech innovation is now accelerating faster than ever before.

The report, which sifted through over 800 million job advertisements and financial reports from companies across six continents, busts several myths. It shows that industries embracing AI have nearly quadrupled their productivity since 2022. Moreover, workers with AI expertise are enjoying wages that are roughly 56% higher than those without such skills.

If you’ve ever worried about your role becoming outdated, consider this reassurance: just as past industrial revolutions brought more roles than they removed, today’s AI evolution is transforming jobs rather than erasing them. Think of it this way—a role once limited to data entry could evolve into an analytical position that demands creative problem solving. This shift not only enriches your day-to-day tasks but also opens up new career avenues.

For countries facing a shrinking working-age population, the modest growth in AI-affected sectors is a promising sign. Enhanced productivity through AI can help balance workforce shortages, creating a win-win scenario where both efficiency and job quality improve. Instead of viewing AI solely as a tool for automation, we can embrace it as a strategy for growth—fueling new opportunities and industries that benefit everyone.

 

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