Henrik Werdelin, known for his work with Prehype, is now taking on a fresh challenge with his new venture, Audos. Based in New York, Audos is all about making it easier for everyday entrepreneurs—especially those without a technical background—to build AI-powered businesses. With a clear plan to support hundreds of thousands annually, this initiative is timely, particularly as many are rethinking their careers in the wake of recent mass layoffs and evolving job markets.
Audos taps into the impressive capabilities of AI, enabling users to create advanced digital products simply by using natural language. The platform even harnesses proven social media algorithms to pinpoint niche markets, so if you’ve ever wondered how to handle that tricky customer outreach, Audos might just have the answer. Entrepreneurs discover the platform through Instagram ads, start an AI-guided conversation to define their business idea, and soon find themselves connected with potential customers.
Unlike traditional accelerators, Audos doesn’t take equity. Instead, it earns a 15% share of revenue from the businesses it assists. Founders enjoy up to £25,000 in funding, access to AI-powered tools, and help with distribution—mainly through focused social media advertising. While the ongoing revenue share might feel like a long-term commitment, it offers a pathway for those who might otherwise be sidelined by the need for startup capital or technical know-how.
Backed by investors like True Ventures, Offline Venture, and Bungalow Capital—as well as prominent figures such as Niklas Zennstrom and Mario Schlosser—Audos is paving the way for a more inclusive entrepreneurial landscape. Whether you’re an experienced founder or just mulling over your first business idea, Audos demonstrates that great ideas can thrive when the right support is at hand.
