In a clever and entertaining new ad, the AI search engine Perplexity has teamed up with Squid Game star Lee Jung-jae to highlight its strengths over Google’s AI. Picture this: Lee finds himself stuck in a room, and the only way out is to correctly answer a series of questions. It’s a humorous nod to a well-known gaffe made by Google’s AI, which once hilariously advised using glue to make cheese stick to pizza. Google’s AI tool, meant to give users a neat summary of web results, faced some criticism after this mix-up.
This ad is a playful reminder that even the big players in the tech world can have their off days. It’s also a great way for Perplexity to showcase its own capabilities, nudging users to give it a try for more reliable answers. After all, who hasn’t been frustrated by a search engine giving less-than-helpful advice?
By using humor and a familiar face, Perplexity not only points out a competitor’s mistake but also makes a compelling case for its own AI’s accuracy. It’s a smart move, blending entertainment with a subtle message about reliability that resonates with anyone who’s ever been let down by tech.