Snap is making augmented reality more approachable for everyone. The company has just launched new iOS and web versions of its Lens Studio, a move that shifts AR creation from a niche, desktop-only experience to one that welcomes users of every skill level. Now, you can easily design and share your own AR Lenses using simple text prompts and intuitive editing tools.
These experimental apps invite everyone—from seasoned developers to first-time creators—to get in on the AR fun. If you’ve ever struggled with overly complex software, you’ll appreciate how these new tools demystify the process. Snap even lets you add your dancing Bitmoji into the mix, capturing the mood or inside jokes perfectly.
But it isn’t just about simplicity. Snap continues to support its community of over 400,000 professional developers by introducing advanced features, including tools for creating Bitmoji games with a turn-based system and customisable character controllers. This balanced approach demonstrates Snap’s commitment to broadening its AR ecosystem while still fuelling innovation among experts.
All in all, Snap’s latest updates underline its dedication to shaping an accessible and vibrant augmented reality landscape. Whether you’re on the go or at your computer, these new tools are designed to let your creativity shine.
